How to protect your hair with a salon-approved treatment

Colored hair can end up damaged and dull if it isn’t protected properly. So we’ve created a new in-salon hair treatment using a unique combination of natural ingredients that delivers instant results.

We all know that the trade off for getting the hair color we want is that we’re probably going to do at least some damage to our hair, thanks to the chemicals used during the coloring process. The good news? Now there are ways to repair and protect your hair, restoring your healthy shine and maximizing your new color.

How hair dye works and what it does to your hair

Chemical hair color treatments usually contain ammonia, which opens up the hair’s outer cuticle layer and allows the dye to penetrate to the cortex, infusing the hair shaft. When lightening hair, the treatment will also include a bleaching agent such as hydrogen peroxide, which will strip out the hair’s natural color.

How color treating your hair can damage it

Chemical hair color treatments usually contain ammonia, which opens up the hair’s outer cuticle layer and allows the dye to penetrate to the cortex, infusing the hair shaft. When lightening hair, the treatment will also include a bleaching agent such as hydrogen peroxide, which will strip out the hair’s natural color.

A Specialized Treatment To Protect Colored Hair

Herbal Hair Infusion, an in-salon Naturaltech Tailoring treatment, provides personalized and instant results with no development time. With four cutting-edge bases and six botanical extract boosters, there are 24 ways to tackle your unique hair health challenge. If you color your hair and want to protect it (while ensuring that color stays radiant for longer), your stylist can create a blend that uses a combination of our Moisture base plus our Fortifying booster.

Radiance Base For Colored Hair In Need Of Shine

We’ve seen how the ammonia used in many hair dyes can make hair look dull by causing the scales of the outer cuticle layer to open up, giving a rough texture. To get the most from your color, you’ll need to restore that shine. The Radiance base uses light reflecting palm oil to do just that (don’t worry, its RSPO mass balance certified palm oil, which has increased traceability). By smoothing the cuticle layer and adding a light reflecting element, it not only makes hair look radiant but it will feel softer and smoother too.

The results:

30.5% shinier*

3.5 times more shine**

58.8 softer***

*Independent laboratory, instrumental test supported by clinical evaluation on hair locks.  
**Independent laboratory, instrumental test supported by clinical evaluation up to 72h on hair locks.	  
 **Independent laboratory, instrumental test supported by clinical evaluation up to 72h on hair locks

Fortifying Booster For Damaged Hair

If you want your colored hair to be as healthy as possible, it’s not enough to deal with the surface issues. We also need to go deeper into the hair to restore the proteins damaged by the chemical treatment. To do this, we use amaranth extract, a high protein, gluten-free cereal that provides the amino acids needed to strengthen hair damaged by heat, pollutants and chemical treatment. A positive side effect of this treatment is that hair becomes easier to brush, reducing breakage.

The results:

  • 28% less breakage from brushing*

  • 26% increase in hair fiber strength**

  • Reinforcement lasts up to 5 washes***

*Independent laboratory, instrumental test on hair locks on strength base + fortifying booster.
**Internal laboratory, instrumental test on hair locks on strength base + fortifying booster.
***Internal laboratory, instrumental test on hair locks on strength base + fortifying booster after 5 washes.